Delhi High Court Grants “Dynamic+ Injunction” to Sadhguru Against Deepfakes
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When Reality Isn’t Real: The “Dynamic+ Injunction” and the Battle Against AI Deepfakes in India – A Legal Perspective from Vijaytha Legal Associates Imagine scrolling your feed and watching a video of Sadhguru apparently endorsing dubious financial products or making shocking statements—only to discover it’s all fake, crafted by AI with chilling accuracy. This isn’t science fiction, but the new frontier of digital deception. In June 2025, the Delhi High Court drew a multicolored line in the sand, granting a groundbreaking “Dynamic+ Injunction” to shield Sadhguru’s identity from unauthorized AI-generated content, marking a pivotal moment for digital rights in India. Vijaytha Legal Associates explores this landmark ruling and its implications. Understanding Personality Rights in India Personality rights empower individuals—especially public figures—to control and safeguard the commercial use of their name, likeness, image, and voice. While not expressly coded in Indian statutes, th...